INTELLIGENCE

ACTIONABLE

INTELLIGENCE

As the world changed quickly, adapting to new and faster
ways of interacting within organisations, as well as associates and customers became imperative. We at HDFC moved with
the times and went on to respond through our digital
interface - allowing us to reach places we hadn't reached before.

Our systems were ready and access for our customers became easier as their response proved during the past year. Convenience has become the mainstay of our service more than ever before. We continue to use technology to improve our user experience and save time and effort for one and all.

CO-INNOVATING

TO CONNECT BETTER

Every aspect of life is being impacted by technology. Along with interactivity, 3D printing, modelling and other technological advancements are changing the landscape completely. HDFC has been keeping pace by striving to offer greater ease and convenience, better service experience and quicker turnaround times.

Today, we receive 91% of home loan applications through digital channels. It is heartening to note that not only consumers, but all stakeholders in the eco-system are warming up to the adoption of digital interaction.

Home-ownership remains a dream for many and HDFC continues to serve its customers' needs by providing efficient and easy channels to connect.

AIDING

FUTURE-READY

VISION

The demand for home loans continues to remain strong. The sales momentum along with the launch of several new projects at a regular pace augurs well for the housing sector. Technology is enhancing the entire home-ownership experience by influencing the behaviour of home buyers, daily interactions and lifestyle.

The onus is now on organisations to evolve in order to stay relevant and competitive. From smart cities to smart homes, consumers have come to expect efficiency in both, availability and service. The industry is witnessing the growth of several tech-enabled platforms bridging the gap between service providers and clients.

Tech start-ups are harnessing the latest technology by aiding businesses with sales and marketing too. The use of AI, machine learning, and robotic process automation (RPA) is shaping trends considerably. Facilities like cloud service allow accessing property documents from anywhere.

ADAPTING TO A NEW

ECO-SYSTEM

Technology needs to be guided by vision and infrastructural support as well.

Continuing the focus on the Prime Minister's vision of 'Housing for All', the Finance Minister announced 80 lakh homes to be built by 2023 under the Pradhan Mantri Awas Yojana (PMAY). Additionally, the Budget made an allocation of
Rs 48,000 crore under PMAY urban and rural for building these homes.

In March 2022, the Corporation recorded its highest monthly individual disbursements ever.

Property-search platforms are the new norm thanks to the ease of checking options with just a mobile phone. The increasing surge in smartphone users makes attracting prospective buyers easier. A large proportion of the Indian population is young, leading to a growing structural demand for housing.

HUMANIZING

DIGITAL

Proptech is making the real estate sector look up after a challenging period. Many buyers are willing to pursue the home search-and-buy process online. HDFC has been easing the flow of information and interaction, saving time and effort for our customers, while adding to the efficiency of our services.

The growth of Internet of Things (IoT) has directly influenced development thanks to easy compatibility between appliances and gadgets. With a single app, many choose to manage their appliances, set reminders and save electricity bills. Constant upgrades in modern infrastructure help accommodate and support this eco-system.

The impact is visible not only on the industry but the economy as a whole, and in turn, is fuelling this sense of well-being back into the business by adding more buyers and investors. At HDFC, we continue to work on developing systems which improve both, the quality and speed of interaction with our customers.